Consumer products industry

We believe the consumer products industry must find the right balance in managing the business of today and pursuing growth for tomorrow.

EY consumer products teams understand the challenges and opportunities to deliver growth, in spite of cost. By combining comprehensive strategy, deep consumer products industry experience and the know-how to execute, we enable consumer products executives to drive a sustainable, profitable, consumer-centric transformation agenda.



With constant regional and global disruption, the consumer products industry is at a pivotal inflection point. We know there are cost pressures to manage. Silos to flatten. Supply chains to untangle. Legacy systems to modernize. Products to innovate. All with an ever-changing consumer at the center.



Reinvent supply chains to enable cost savings and modernize the workforce, shifting organization focus toward visibility and trust with increased resilience across the complex supplier and customer ecosystem.

What strategic ops mean for your business

Many executives think of operations as a cost center. A 180-degree shift in thinking could lead to competitive advantage. Learn more.

08 Mar 2024 Lisa Caldwell

How companies are achieving distribution transformation at speed and scale

Read how organizations can improve global supply chain efficiency through an integrated network of distribution centers.

27 Feb 2024 Sundip Naik + 1

    Reinventing the consumer products supply chain for an interconnected future

    Learn how EY teams can help chief supply chain officers tackle challenges ranging from technology to sustainability to infrastructure to transform the supply chain and allow for growth and resilience.

    Female worker inspects bottled fruit juice on beverage factory conveyor belt for quality control

    Consumer in practice: Actioning CPG and retail transformation

    Our Consumer in practice playbook series offers practical insights and actionable steps to help CPG and retail leaders address a host of top-of-mind issues, navigate disruption and position themselves for both success today and growth tomorrow.

    Man running with empty shopping cart

    Real Time Insights with CNBC

    How can consumer industry leaders plan for the known, the unknown and disruptions ahead? This is Real Time Insights.

    CPG companies must embark on a journey to master capabilities to win the consumer and customer, and drive value. Rob Holston, EY Global and Americas Consumer Products Leader, speaks about upending old strategic frameworks. "Consumer product leaders must refocus and master the new Four P’s - portfolio, platforms, productivity, and performance.”

    The executive order on artificial intelligence, issued in October 2023, is aimed at promoting the “safe, secure, and trustworthy development and use of artificial intelligence.” According to John Hallmark, EY US Political and Legislative Leader, the time for companies to pay attention is now. “This is like the Dodd-Frank Act for AI. There are over 100 workstreams that spring from the order,” he says, adding that those range from reports and studies to new mandates, disclosure requirements and regulations.

    Hear from our Leaders

    Latest consumer products industry case studies

    Leadership in Action: Painting the big picture

    How Kellogg Company Chairman and CEO Steve Cahillane transformed an iconic 117-year-old organization.

    How a consumer giant bridged the gap between cyber and business operations

    Case study: how a conglomerate fortified its manufacturing operations against cyber threats through a comprehensive approach.

    14 Oct 2024

    How a flexible supply chain raised the bar for the beverage industry

    The client’s goal: better accommodate future growth, predict customer demands, and add agility to inventory and production lines. Learn how we did it.

    06 May 2024 Craig Lyjak

    How a frozen-foods powerhouse kept their cool on the way to being #1

    A supply chain transformation helped a frozen-foods company keep up with demand throughout the pandemic and set the table for future growth. Learn more.

    02 Jun 2022 Morgan Malone

      If you could meet tomorrow’s consumers today, what would you ask?

      Disruptive forces are transforming consumer behaviors. What do consumers value? What will it take to serve them? How will your business adapt?



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      Our latest thinking on Consumer products industry

      Trends in the Beverage Industry: Navigating Change and Innovation

      Explore key trends shaping the beverage industry, from changing consumer preferences to the role of innovation and technology in navigating market challenges.

      27 Mar 2025 Sean Harapko

      Do GLP-1 drugs mean flat growth for snacks?

      Growing usage of GLP - 1 drugs for weight loss may significantly slow growth in traditional food categories, especially snack foods. Read more.

      07 Feb 2025 Don Johnson

      How tech trends can lead the next generation of the consumer industry

      CP&R businesses proactively implementing and scaling evolving technology will be best set up to succeed in the near and long term.

      01 Dec 2023 Cordry Johns

      Accelerating customer loyalty: leveraging trust, technology and data

      Learn how companies can gain customer loyalty and trust through data insights.

      30 Aug 2024 Patricia Camden + 1

      How consumer affordability, loyalty and trust were redefined in the age of AI

      Consumers have redefined affordability, loyalty and trust in the age of AI. Find out how retailers and brands can navigate these shifts.

      21 Jul 2023 EY Americas

      When consumer data drives, retailers and brands win

      Connected data is key for retailers and CPG to create consumer experience and lasting value. Focus on three areas to get started.

      31 May 2023 Tony Ward

      When consumers want less but demand more, how will your business grow?

      What’s driving the evolution of consumption? Find out more so you can identify growth opportunities and adapt your business.

      13 Apr 2023

      How can you create a growth strategy where everyone wins?

      Today’s growth-at-all-costs model is broken. It’s time to redefine growth that delivers value for everyone.

      12 Apr 2022 Laurence Buchanan + 4

      How consumer goods companies can address the duality of resilience and growth

      Many companies are delaying transformation of critical growth capabilities as they focus on challenges of today using yesterday’s capability. Read more.

      28 Jan 2022 Dave Holloman + 1

      How do you teach AI the value of trust?

      The transformative potential of AI is high — but so are its risks. Can embedding trust from the start help your company reap AI’s rewards?

      10 Mar 2021 Cathy Cobey + 1
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