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From the impact of AI on marketing trends to building customer loyalty, EY leaders share insights and themes from this year’s festival.
Marketing is no longer a one-way street but a dynamic conversation. Every interaction is an opportunity for growth and connection.
The importance of integrating creativity, artificial intelligence (AI) and social engagement is changing the opportunity for brands and influencers, paving the way for a more personalized and impactful connection with audiences.
With some of the world’s most influential marketers attending Cannes Lions 2024, EY leaders spoke one-on-one with leaders across various industries to capture their insights around the impact of AI, the growing role of influencers, finding new ways to connect with your audience and beyond.
Summary
EY leaders reflect on the impact of AI, the growing role of influencers and finding new ways to connect with your audience.
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The EY Customer Experience solution can help your business integrate CX programs that help deliver sustainable long-term value. Discover more.
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EY’s Loyalty program services can help your business create and implement programs that focus on transforming connections and driving engagement.
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