Organizations need to become obsessed with putting the customer and their experience at the heart of their business, culture and products. Customer- and experience-focused businesses outperform the market.

Duncan Avis

EY Americas Customer & Growth Leader

Trusted advisor, helping executives through complex transformations. Focused on value and outcomes balanced with the need to build the right culture for sustainable success.

Duncan, as the EY Americas Customer & Growth Leader, leverages his extensive digital and front-office experience to deliver executive insight, understanding and innovative services that drive business growth and success to clients.

Prior to joining the firm, Duncan accumulated a wealth of experience working with various Fortune 500 global organizations and industry-leading professional services businesses across sectors, including high tech, consumer, financial services and health care. His extensive knowledge and experience in the front-office span numerous disciplines, including strategy, experience design, marketing, sales and service operations, across B2B and B2C sectors and markets.

Duncan holds a degree in Executive Management from London Business School and a degree in Engineering & Management from Highbury College, UK.

How Duncan is building a better working world

By owning the end-to-end value chain —from propositions, to sales, to service — we have developed a deep understanding of the challenges our clients face in creating impactful front-office capabilities, managing emerging technology and delivering unique and differentiated experiences. This knowledge allows us to build a better working world by providing our clients with the experience and services they need to overcome these challenges and drive success in their businesses.

Duncan's latest thinking

6 key insights from the Forbes CMO Summit

EY leaders share insights into how technology is transforming the marketing landscape and explore what CMOs should focus on. Read more.

12 Dec 2024 Duncan Avis +2

How to manage the journey toward a customer-centric supply chain

Embrace AI and customer-centric supply chain strategies for an improved customer experience. Act now to begin your journey.

04 Dec 2024 Ashutosh Dekhne +1

How can GenAI turn personal into personalized?

Smarter marketing and sales tools are helping the manufacturing industry reach valued customers.

05 Nov 2024 Duncan Avis

Accelerating customer loyalty: leveraging trust, technology and data

Learn how companies can gain customer loyalty and trust through data insights.

30 Aug 2024 Patricia Camden +1

5 ways CMOs can create an agile operating model for sustainable growth

Explore 5 ways CMOs can create an intelligent, nimble operating model for sustainable growth.

24 Aug 2024 Sylvain Maquet +2

How content publishers can monetize and maintain control in the AI age

Publishers examine B2B licensing and middleware services as GenAI transforms how content is created, delivered and consumed. Read more.

07 Aug 2024 Nuno Leal +1

How AI can unleash a new era of creativity

EY leaders team with a recording artist at SXSW to explore the intersection of AI and creativity, and how AI is changing the creative industry. Learn more.

30 Jul 2024 Duncan Avis +1

How strategic operations can ready your company for explosive growth

Revitalize your business with strategic operations! Learn how to transform operations from cost center to competitive advantage. Click for key insights.

22 Jul 2024 Duncan Avis
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