Consumer Products and Retail Strategy Consulting

Consumer products and retail companies must adapt to stay competitive amid tremendous uncertainty and disruption such as industry convergence changing buying patterns, tariffs and geopolitical risks. EY-Parthenon professionals help clients unlock future growth potential through business model reinvention, digital transformation, go-to-market strategy, transformative transactions, turnarounds and restructuring plans.

How do you shape your strategy with confidence?

Learn how EY-Parthenon teams helped a consumer products giant transform.


What EY-Parthenon Consumer Products and Retail Strategy Consulting team can do for you

EY-Parthenon teams can help you answer some of your most critical questions:

Transformative strategy

  • How can data analytics and omnichannel integration help us create personalized customer experiences that enhance satisfaction and loyalty?
  • Can neurosymbolic AI and other tools help us stay relevant by improving the way we anticipate customers’ needs?
  • How should we use advanced technology and artificial intelligence (AI) to increase manufacturing productivity?
  • Can supply chain transformation help us increase efficiency, improve customer service levels and enhance resilience?
  • How can we strengthen our balance sheet to improve financial flexibility and avoid passing higher costs on to consumers?

Transformative transactions

  • How can we use mergers and acquisitions (M&A) as part of a global strategy to mitigate risks due to tariffs and geopolitical uncertainty?
  • Should we consider divesting weaker brands to focus marketing efforts on more profitable areas and improve overall brand equity?
  • How can we identify potential acquisition targets to access companies with differentiating capabilities such as advanced analytics or AI to improve understanding of consumer behavior and price sensitivity?
  • Can we make acquisitions in sectors such as technology and healthcare to enter new markets and address industry convergence opportunities?

These are extraordinary times to be a consumer-facing company. As people change how and where they shop, retailers, consumer products, food and agribusiness companies must also pivot swiftly.

EY-Parthenon professionals can work with you to develop an effective corporate and growth strategy, from business model reinvention to digital transformation to a redefined go-to-market strategy. Whether that involves building or buying, we help you design and execute strategies that lead to elevated customer experience and engagement. We also assist with turnarounds and restructuring strategies from rapid performance improvement to contingency planning.

Whatever the business issue, EY-Parthenon consumer strategic insights — always bespoke — are based on deep industry knowledge, years of practical experience with state-of-the-art processes and fact-based projections about your industry’s future. Let EY-Parthenon teams help you sustain your company today while you transform it for tomorrow.

EY-Parthenon teams have experienced professionals with specific knowledge in:


Contact us
Find out how EY-Parthenon Consumer Products and Retail Strategy Consulting teams can support your transformative strategy and transactions.

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