Generative AI (GenAI) has been hailed as a game-changer. Proponents say it will add $7 trillion dollars to the global economy1 while improving speed — up to 35%2 — and the quality of skilled workers’ output — up to a 40%3 increase. Unsurprisingly, business leaders are pursuing the smartest, most advanced AI solutions.
In their pursuit, business leaders might be wondering: What is the best-in-class model? What is a typical result? How is it measured? It is becoming increasingly evident there is no one-size-fits-all answer. Business context and knowledge are incredibly important for differentiated performance and outcomes. In response, startups with highly specific capabilities are emerging with voice-based customer support for service-based businesses, blog post copy generation and biological molecule design. And many businesses are investing in their own custom-built applications, which can lead to better performance and tailored security standards (on premises, in cloud), but can also lead to increased cost.
With no shortage of options, yet no obvious path to value, how can business leaders determine which AI capabilities are right for their organization? Maybe it requires a change in perspective. Instead of seeking the most advanced AI technology for every business issue, focus on efficiency, asking: What is the minimum intelligence necessary (MIN) for a particular task?