System Security Specialist Working at System Control Center

How leaders can optimize the cloud for greater returns and sustainability


Getting data off-premises is just the beginning of a company’s technology transformation.


In brief

  • Leaders are past the stage of adoption right now and thinking of ways to leverage the cloud better for data and analytics, as well as sustainability.
  • Through cloud normalization, CIOs can harness their data and put it to work quickly and successfully at every layer of the business. 

People are starting to make smarter decisions about their use of the cloud. The pace of cloud migration accelerated early in the COVID-19 pandemic, as companies raced to convert to at-home work, then slowed after that spike. Today, the pace has returned to pre-pandemic levels. The real changes are twofold. They can be found first in the strategies that CIOs and other technology leaders employ to make the most of their cloud capabilities, and second in the push to make data centers more sustainable.

Almost every client I work with no longer has just one cloud service provider, but multiple cloud service providers. So many people are past the stage of adoption right now and thinking of ways that we can leverage the cloud better for data and analytics, as well as sustainability.

The data trend becomes clear when you consider the most important technology investments that business leaders anticipate making in the next two years. In a recent EY study of 508 companies throughout the Americas, more than half (52%) ranked data and analytics among their top three areas in which to invest. C-suite executives’ other tech priorities — internet of things (40%) and artificial intelligence (AI) and machine learning (34%) — also lean heavily on cloud technology. Not surprisingly, perhaps, 49% also plan to continue to invest significantly in the cloud in the coming years.  

Cloud’s impact on the health and wellness industry

 

The return on such investments can be enormous, as realized recently at a large health care company. Like many others, this company had a data center on premises at each of its many locations around the country, each running tremendous numbers of applications, some in the cloud and some purely local. Migrating everything to one central, outsourced data center took the 10-person EY team just 180 days and saved the company millions of dollars, while at the same time rationalizing its data management and application architecture.

 

The CEO imperative for cloud

 

For many CEOs, cost-cutting provides the major incentive for cloud migration and consolidation. However, another factor driving the trend is business leaders’ push to reduce energy consumption and carbon emissions.  

EY professionals estimate that computers, data centers and networks consume about 10% of the world’s electricity, demanding about 190 terawatt-hours (190 trillion watts) of energy per year — more electricity than the entire state of New York uses over the same period. Other studies put this total even higher: between 196 and 400 terawatt-hours for the data center industry alone. 

Data centers and networks consume about 10% of the world’s electricity per year — more electricity than the entire state of New York.

Of course, a company that migrates all of its on-premises data storage and usage to the cloud merely shifts its energy expenditures off its own books and on to its cloud partner’s. Still, that’s a powerful incentive. The motivations behind moving to this consolidated model are different for every company, but much of the impetus with clients has been around a sustainability initiative. It may be pushed from the top down, but it could also be from the bottom up — from employees who are saying, ‘We want to work for a more sustainable company.

 

The CIO imperative for cloud

 

With so much of the intense work of cloud migration behind them, corporate tech leaders now look for help in “normalizing” their cloud capabilities throughout their business processes. CIOs are saying, ‘I’ve purchased all of these different clouds — some software, some hardware — now, what do I do with it? How can I leverage my data better? And how can I work with the purchases of the pandemic years to be able to get more fruitful data?’ 

Companies are increasingly deploying their data to analyze trends in ways that boost revenue growth and reduce costs. At the EY organization, we want to help clients identify the correct use case for their business requirements, and then help them use their data efficiently and effectively to get a better output of decisions. We leverage client data to get them the best output. And we work with them to fully understand what the burden is on their environment.

 

Cloud’s impact on the energy industry

 

In the manufacturing and oil and gas sectors, where there is a particularly large commitment to this effort, consolidated cloud capabilities now make it possible for companies to pass real-time trend information to their customers in ways designed to affect their consumption patterns. For instance, residential utility customers may be notified when they’re drawing on renewable energy sources and when they should reduce their electricity usage.

As the amount of customer data exploded, EY helped build the infrastructure and move to the cloud to be able to handle that data and turn it into information and insights to better serve the customer.

This cloud normalization movement, writ large, allows savvy technology leaders at enterprise companies and startups alike to harness their data and put it to work quickly and successfully — at every layer of the business. It’s about deducing the correct information that you have and putting it into a form that either brings more financial benefit to your organization immediately or helps you make smarter decisions as a company. If you can see where the trend is going, you can understand that data. It lets you not just capture the data but bring the data to life.

Summary

The cloud movement will allow technology leaders at enterprise companies and startups alike to harness their data and put it to work quickly and successfully – at every layer of the business.


About this article

Related articles

How edge computing takes on a key role in data-driven business

Edge computing plays a key role in data-driven businesses. Read why now.

What is the CIO’s role in the ESG equation?

ESG challenges will require working together to address many questions related to people, technology, processes and metrics.

    Contact us
    Like what you’ve seen? Get in touch to learn more.