Increase your limits: how to capture value from the industry cloud

Increase your limits: how to capture value from the industry cloud


Related topics

While most major corporations now utilize public cloud resources, leveraging industry clouds can unlock significant additional benefits.  


In brief:

  • Industry clouds allow companies to migrate layers of a technology stack to the cloud.
  • A well-defined industry cloud strategy is critical in ensuring significant opportunities are not lost. 
  • Implementation of industry cloud strategies will require a new operating model. 

Almost every major corporation now utilizes public cloud resources for compute capacity, data storage and some software (SaaS) needs. The ubiquity of public clouds (or clouds that offer corporate “tenants” access to a common cloud) has accelerated with the rapid digitalization of business processes that we’ve seen over the last two years. By 2026, Gartner predicts public cloud spending will exceed 45% of all enterprise IT spending, up from less than 17% in 2021.¹

But there are well-recognized limitations to public cloud offerings that restricts their use simply because they are generalist offerings and not optimized for the specific needs of an individual industry. Enter the industry cloud.
 

Industry clouds are collections of cloud services, tools and applications customized for the specific needs of an individual industry. They’ve grown rapidly, with 2020 having the largest year-over-year jump in adoption over the past four years, according to IDC.²

Industry cloud solutions pair cloud capabilities with industry-specific solutions.

Highly regulated industries such as health care or financial services have tended to operate in hybrid environments, leveraging public cloud for some processes while others remain in an on-premises data center. Industry clouds, however, allow an organization to migrate all layers of a technology stack to the cloud with significant benefits: 

  • Enhances strategic competitiveness across the value chain
  • Provides immediate access to computing power to scale virtual infrastructure
  • Increases development speed and time to value
  • Improves cybersecurity through a more resilient IT architecture

Industry cloud solutions pair cloud capabilities with industry-specific solutions. For example, health care requires a frictionless patient experience but also high levels of data security and protection. Industry cloud solutions are built with an understanding of the regulatory environment, data security needs and technology hurdles presented by individual industries. Utility companies can use automated forecasting to manage energy sustainably across grids. Retailers can combine sophisticated customer data to optimize inventory management. Airlines trying to improve loyalty solutions, parts tracking, maintenance and crew management can find an integrated solution in an industry-specific cloud.

 

Industry clouds avoid the need for excessive customization and can then deliver value rapidly. But not all industry clouds are the same: it’s still important to identify the key needs of an individual enterprise to verify that the cloud capabilities match those needs. In some cases, the adoption of multiple industry clouds will be the best solution.

 

Setting an industry cloud strategy

 

To navigate this complex environment, it’s vital to develop a well-defined strategy. If the strategy is narrowly focused on IT cost optimization rather than the potential business value, significant opportunities will be lost. An external system integrator can help a business maximize the return on industry cloud projects by aligning the desired outcome with the appropriate industry cloud solution.

 

Sometimes organizations will choose to operate on multiple cloud platforms for different functions and applications. This avoids vendor lock-in, increases agility and facilitates the selection of the best platform for individual needs. But strong integration is essential to confirm that workloads can easily migrate from one to another. An industry cloud strategy needs to combine deep knowledge of sector with a comprehensive understanding of cloud architectures to inform platform choice and design.

 

Cloud strategy implementation

 

Once strategy has been defined, coordinated execution needs to be planned. Moving all a company’s functions and workflows into an industry cloud is more complex than just “lift and shift”: a new operating model will be needed. Leaders need support in prioritizing which capabilities to move first while confirming that the business continues to operate within the legacy environment while this is in play. The challenge is in combining requirements and integrating processes in a multi- or omni-cloud environment. A cloud-ready operating model needs to be implemented and a cloud-literate workforce trained and developed. These changes take time to implement and experience to get right.

Some industry cloud use cases

Tesla: using cloud platform and digital twins in sustainable energy

Electric vehicle manufacturer, Tesla, has developed the world’s largest virtual power plant in South Australia to provide sustainable power to consumers.³  The company also runs the world’s largest energy storage facility at Hornsdale Wind Farm. A cloud platform provides optimal power distribution, ironing out peaks and troughs in generation and demand. Data is aggregated and processed in the cloud using digital twins to predict energy consumption and control system peripherals. Telemetry systems monitor the state of infrastructure such as batteries, inverters and chargers. Built to meet the demands of an ever-changing energy market, the project shows how a reactive architecture with edge telemetry is solving some of the most intractable problems in sustainable energy.

Walmart: using cloud technology to improve operations and the customer experience

Walmart, the global retailer, has initiated an industry cloud project that integrates improvements in customer experiences, such as Cloud Powered Checkout, while optimizing and modernizing its business platform and infrastructure.⁴  As the company has grown and expanded internationally, its stack became a series of complex, different systems. But far from just migrating a messy legacy application and moving it into the cloud, Walmart is rebuilding its operating model leveraging the new integrated capabilities of cloud technologies to build sustainable value for the future.

The “hyperplexed” future

New technologies, such as artificial intelligence, blockchain, augmented reality (AR) and virtual reality (VR), powered by 5G networks are driving the need for new kinds of IT architecture. Next-generation applications won’t just have to work in mobile and web environments: they will have to respond to voice, touch, wearables and AR and VR.

Hyperplexed architectures are able to support a plethora of widely distributed applications, different types of devices and innovative user experiences. Next-generation cloud-based platforms will support these new forms of virtualization.


Summary

Fully digitalized cloud solutions aren’t just improving cost-effectiveness while integrating workflows across the organization in real time; they are also lowering the barriers to entry in many markets and shifting the competitive landscape. Companies that are slow to respond will quickly become obsolete.

About this article

Authors