Bruno Patusi, Financial Services Country Leader, EY Switzerland, looks back on more than two decades in the financial services industry and discusses how the pandemic has accelerated change.
You have been working for quite a while in financial services. What do you value the most about being in this industry?
After school I chose to do a commercial apprenticeship at a bank. Banking quickly felt like it was my destiny, and I don’t regret this decision. Already back then I enjoyed the unique combination of working with numbers, people and clients. Today, this is something that I value even more.
What do you value the most at EY?
I joined Arthur Andersen at an exciting time. It was towards the end of the dotcom bubble, so I was able to gain cross-industry experience in both the old and new economy. My passion was banking, though, and Andersen didn’t have a dedicated financial services organization at the time.
To be honest, when the merger with EY was announced, it wasn’t love at first sight. EY was widely known as a leading audit firm with focus on domestic clients, while Andersen was mainly internationally oriented with an Anglo-Saxon culture. It took a bit of time to adapt, but then I realized that working for a leading financial services firm such as EY would be a great opportunity for me. I also said to myself that I should not judge something before I really got the chance to experience it.
In the meantime, I’ve served some of the best brands in financial services. I’m a football addict, and I like to compare what we do at EY with football. We want to see our clients playing at the top level of their game, in the Champions League. That’s why we are here, to help them transform and stay successful. Like in sports, for us this means that we have to train hard, remain agile and adapt to changing situations – time and time again, together with our clients.
Speaking of being agile: you also had to adapt to working from home. What does a typical weekday look like for you?
The pandemic has brought a lot of changes to my daily routine. Now, my day often starts with a family breakfast. This new everyday life with my family is one of the few positive effects of the coronavirus.
I start work from home at around 8:00, usually with a virtual meeting. I try to divide my working time evenly between my main priorities: clients, talents and my leadership role. It inspires and motivates me every day to be in direct contact with the different stakeholders. What I value a lot is that every day is different.