EY Future Consumer Index

Disruptive forces are transforming consumer behaviors. What do they value? What will it take to serve them? How will your business adapt?

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Global perspectives

Future Consumer Index: Five consumer types you need to understand

The 11th wave of the global study explores the emerging priorities that will shape future consumption patterns. Learn more.

Future Consumer Index: In crisis, but in control

Many consumers are responding to a world in crisis by using the values and behaviors they learned during the pandemic. Learn more.


    FutureConsumer.Now

    Anticipate how technology is creating a new, smart consumer — so you can shape a future where your business thrives.

    Geographic perspectives