Generative AI takes traditional AI one step further by creating new content and processes based on advanced algorithms and deep learning techniques to analyze patterns in existing data to generate new outputs. This disruptive technology is reshaping industries as we know them by innovating processes and transforming the way we do business. As this subset of artificial intelligence continues to grow, it will undoubtedly disrupt traditional practices across various sectors. While Generative AI presents exciting opportunities, it’s imperative to consider how it can be developed and deployed confidently in your organization.
According to a recent survey by fishbowl, 70% of workers using ChatGPT at work are not telling their bosses; the overall usage of ChatGPT among professionals has increased to 43%.¹
How EY can help
At EY, we bring together deep business insights, industry knowledge and a strategic ecosystem to help you navigate the challenges and embrace the opportunities presented by Generative AI. We can help organizations successfully — and confidently — adopt Generative AI by providing guidance on these foundational elements: