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Nicolette is a passionate storyteller and media relations expert at EY Canada. In this role, she focuses on building, supporting, and protecting the firm’s reputation through expert counsel and impactful strategies for engagement across all external media.
With over a decade of experience in PR, Communications and Media Relations, she has had the privilege of speaking on various platforms, including the prestigious TEDx stage, where she addressed the critical issue of fake news.
With a firm commitment to driving positive change in the realm of media literacy, she has been actively engaged in giving talks at schools across Ontario, focusing on educating the next generation about fake news and media literacy. Her mission is to empower young minds to develop a healthy news consumption diet and foster a deep understanding of our ever-evolving news ecosystem.
She is passionate about equipping the next generation of leaders with tools to succeed. She is currently a mentor with The Forum and is Chair of the PR Program Advisory Committee with the Faculty of Media and Creative Arts at Humber College.
Nicolette holds a master’s degree in Strategic Business Communications from The University of Ottawa and is APR certified.
How Nicolette is building a better working world
"As a communicator, I draw inspiration in the world around me to tell stories in a meaningful, thought-provoking way to challenge readers to think differently about the world around them.”
Nicolette's latest thinking
EY: Increased EV model variety emerges as key purchase motivator
Demand for electric vehicles (EV) has dipped among prospective consumers in Canada in 2024, according to the latest EY Mobility Consumer Index report . While overall car purchase intent in Canada saw a 6% rise from 2023, EV purchase intent dropped nearly 10% below global average, which saw a 3% rise.
27 Nov 2024
Nicolette Addesa
Quebec’s travel industry pioneer Ken Harris is Canada’s EY Entrepreneur Of The Year® 2024
Ken Harris, CEO and founder of Plusgrade — an ancillary revenue solution for the global travel industry — is Canada’s EY Entrepreneur Of The Year® 2024.
27 Nov 2024
Nicolette Addesa
EY Canada Impact Report 2024 shares investments in innovation, inclusion and sustainability
Contributions shape the future with confidence for people, clients and communities.
20 Nov 2024
Nicolette Addesa
CEO and founder of Redbrick named EY Entrepreneur Of The Year® 2024 Pacific
Tobyn Sowden recognized for empowering digital entrepreneurs with innovative solutions
26 Oct 2024
Nicolette Addesa
CEO and founder of Propel Holdings named EY Entrepreneur Of The Year® 2024 Ontario
Clive Kinross recognized for advancing financial access through innovative solutions
25 Oct 2024
Nicolette Addesa
EY Entrepreneur Of The Year® Québec 2024 honours trailblazing Canadian, Serge Godin
CGI founder receives the 2024 Lifetime Achievement Award for his monumental impact on the IT industry
15 Oct 2024
Nicolette Addesa
CEO of Deveraux Group of Companies named EY Entrepreneur Of The Year® 2024 Prairies
Dr. Denis Jones recognized for elevating the real estate landscape through community development initiatives
11 Oct 2024
Nicolette Addesa
CEO of The Bertossi Group named EY Entrepreneur Of The Year® 2024 Atlantic
Hakan Uluer recognized for elevating Halifax’s culinary scene
11 Oct 2024
Nicolette Addesa
CEO and founder of Plusgrade named EY Entrepreneur Of The Year® 2024 Québec
Ken Harris recognized for pioneering customer-centric innovation in the travel industry
11 Oct 2024
Nicolette Addesa
Capital is king as miners respond to energy transition
The energy transition continues to disrupt the mining and metals sector and drive the leadership agenda, according to the EY top 10 business risks and opportunities survey for 2025.
01 Oct 2024
Nicolette Addesa
Four Canadian trailblazers selected for EY Entrepreneurial Winning Women™
EY is proud to announce the women founders selected for the EY Entrepreneurial Winning Women™ North America Class of 2024, including four Canadian entrepreneurs.
12 Sep 2024
Nicolette Addesa
EY Assurance releases new technology capabilities, strengthening confidence and trust
Today the EY organization has announced new technology capabilities and a global Artificial Intelligence (AI) Assurance framework for EY professionals as part of a multi-year, technology driven audit transformation program which is supported by plans to align approximately 9,000 Technology Risk professionals to the Assurance service line.
15 May 2024
Nicolette Addesa
François Tellier appointed as East Managing Partner of EY Canada
EY Canada is pleased to announce the appointment of François Tellier as the new Managing Partner of Eastern Canada and the Office Managing Partner for Montréal. Tellier takes the reigns from Anne-Marie Hubert who will be retiring effective July 1, 2024.
04 Apr 2024
Nicolette Addesa
EY spokespeople available for federal budget insights and commentary
With growing concerns over inflation and increased living costs, EY professionals anticipate that this year’s 2024 federal budget will focus on managing substantial deficit spending and servicing escalating debt, exacerbated by rising interest rates and borrowing costs.
01 Apr 2024
Nicolette Addesa
EY Canada receives Silver level certification from the Canadian Council for Aboriginal Business
The program announces its trailblazing North America Class of 2023.
29 Sep 2023
Nicolette Addesa
EY: 52% of Canadians seeking an EV amid rising living costs
Consumer appetite for electric vehicles (EV) is at an all time high in 2023, according to the latest EY Mobility Consumer Index.
28 Aug 2023
Nicolette Addesa