6 minute read 30 Apr 2024

    

3 ways ai can drive your sustainability goals in 2024

3 ways AI can drive your sustainability goals in 2024

By Dave O’Shaughnessy

EY Ireland Partner and Sustainability Reporting - Technology Lead

Delivering innovative solutions to help our clients accelerate the transition to net zero and automate stakeholder reporting.

Contributors
Marianna Imprialou
6 minute read 30 Apr 2024

Organisations today are expected to not just meet their sustainability requirements but also find new opportunities for positive change.

In brief
  • AI analysis of new reporting directives ensure businesses are better prepared to fulfil their CSRD, CSDD and CBAM requirements.
  • By collating information from multiple sources, AI can assist organisations with next actions and extract best practices from market-leading performers.
  • Leveraging of advanced analytics and machine learning, will ensure organisations understand their Scope 3 emissions footprint and how best to address it.

In January the World Economic Forum reiterated the need for urgent action on climate change, also the core message from COP28. With the world poised at this make-or-break moment, societal and stakeholder expectations of the role companies have in reducing the effects of climate change are at an all-time high.

A U.S. Pew Research Centre Survey last October found that 52% of respondents believe large businesses and corporations can do "a lot" to reduce the effects of climate change. It indicates that the expectation has moved beyond businesses just fulfilling their ESG responsibilities to a belief that they should be focused on even greater change. The latter - termed “regeneration” – calls for a reinvention of systems across an organisation, from business models to supply chains, to drive positive impact, not simply to avoid a negative one. 

But while this is certainly an important objective, many organisations currently are faced with external and internal pressures, long-term planning challenges, and reporting requirements that have grown in scope and complexity, to even reach a stage of compliance and organisation, let alone regeneration.

It’s here that Artificial Intelligence (AI) is a game-changer. By harnessing data and driving efficiency it can help your organisation meet your most immediate sustainability goals: achieving carbon neutrality, reduction of water use, and meeting SBTI targets and UN Sustainable Development goals. At the same time, AI also frees up your people to consider the bigger, long-term regeneration opportunities that can truly change your organisation’s environmental impact.

Here is 3 ways AI can assist with your sustainability goals today:

One: Driving actionable insights

With the objective to halve emissions by 2030, companies must have a comprehensive and integrated net zero approach involving all aspects of their operations and value chain.

But while this integrated approach is key to meeting targets, extracting information from multiple sources and the analysis of that information (crucial if opportunities and hot spots are to be identified quickly and adjustments made) means considerable work for teams.

GenAI has the ability to monitor and analyse multiple data points, often combined with outputs from ML or other algorithms, fast and efficiently (e.g., for forecasting of total emissions or identification of raw materials that have the highest impact on CO2 reduction). It can also enhance the quality of insights generated by this analysis by providing explainable and clear “next best actions.” For example, instead of reading the outputs of multiple reports, dashboards, and models, a GenAI powered system that is “aware” of all these data points could provide suggested scenarios of actions tailored to a stakeholder group’s objectives. This includes:

  • Supply chain optimisation in which you can automatically rank your suppliers based on sustainable criteria, like their carbon footprint, water usage, and ethical labour practices.
  • Driving energy efficiency opportunities by identifying underperforming assets and processes that consume excessive energy.
  • Identification of processes or locations with excessive water use or risk of impacting local water scarcity.
  • Benchmarking your ESG performance against your peers, enabling faster understanding and action. It also can be used to monitor for adverse events in the value chain and highlight anomalies in ethical reports thereby reducing risk and ensuring your business remains compliant.

Two: Tackling Scope 3 Emissions

Scope 3 emissions typically represent the largest part of a company’s CO2 footprint and the most challenging to measure. Focused on indirect emissions from upstream and downstream activities, it relates to everything from purchased goods and services to investments and business travel, to name but a few.

To achieve your net zero targets, organisations must address their Scope 3 emissions and AI has a key role to play in this. By leveraging advanced analytics and machine learning algorithms, AI systems can process vast amounts of data enabling companies to gain a comprehensive understanding of their Scope 3 footprint, identify hotspots in the value chain, predict future emissions and prioritise areas of interventions.

Organisations can immediately harness GenAI to read and interpret unstructured data from a variety of sources including invoice and purchase orders, transport and logistics data, and product life cycle reports. By analysing the completeness and accuracy of the data received, it can also create synthetic data to fill gaps in datasets where data is incomplete or unavailable.

Furthermore, with Scope 3 requiring the collection of data from a wide range of sources, GenAI can streamline this process - automatically distributing the relevant data collection forms to your wider value chain, following up with suppliers who provide incomplete information, inputting this collected data into the required structured format and mapping the relevant emission factors necessary for calculations and analysis. In addition, GenAI can be used in the long-term to support scenario modelling by simulating various supply chain scenarios and their impact on emissions. This will enable organisations to identify and future proof potential areas of the value chain where emissions may be greater.

Three: Guidance on sustainability reporting standards

New directives such as the Corporate Sustainability Reporting Directive (CSRD) - which is coming in this year - and Corporate Sustainability Due Diligence (CSDD) mean companies are facing increasing reporting requirements. The high volume of reporting points and the interrelationships between regulatory reports and voluntary frameworks (GRI, SASB & CDP) adds to the complexity of the task and requires organisations to be able to interpret complex policy documents in a short space of time.

Unsurprisingly, many organisations are struggling with where to begin, unsure of how they fare compared to expectations, and are confused by the multitude of requirements. As a result, they are unable to forge an action plan or identify potential problems.

Generative AI can alleviate this concern. It’s ability to analyse large volumes of documents (in this case the reporting requirements and frameworks) in real-time and then to provide easy-to-understand explanations gives companies a clear starting point. It also cuts down on complicated, manual research time and ensures consistency in understanding and actions amongst staff.

A chatbot is one means of achieving this. It can ingest all the regulatory requirements, frameworks, and the material facts relevant to your company’s sustainability needs and then act as a “personal assistant” for any user questions. By combining “knowledge” from a vast number of resources, your organisation-specific chatbot can provide enhanced understanding on complex topics at speed, support decision-making, and even provide references so users can review the sources or answers for fact checking and traceability.

Summary

Organisations that leverage AI will not only find it easier to meet their immediate sustainability goals but will be better prepared to address future challenges. Quicker collation of information and analysis, enables workforces to take greater initiative. By being able to make faster, more insightful decisions, people will have the time to identify new opportunities for greater environmental impact.

About this article

By Dave O’Shaughnessy

EY Ireland Partner and Sustainability Reporting - Technology Lead

Delivering innovative solutions to help our clients accelerate the transition to net zero and automate stakeholder reporting.

Contributors
Marianna Imprialou