As the sustainability movement gains global momentum, Japanese companies are starting to implement full-fledged initiatives for the fulfillment of Sustainable Development Goals (SDGs), and communities are now valuing social benefits in a wide range of areas. In this context, businesses are expected to promote diversity and inclusion as part of attaining social equity. We believe that EYs’ purpose of Building a better working world will help advance and define the true value of corporate activity.
Even as the world undergoes exponential change, Japan is sometimes perceived to be trailing other leading economies. As an example, Japanese companies are more likely to focus on designing goods and services for the domestic market, showing a strong bias for supply side solutions. However, looking to the future, we will need to engage with more diverse perspectives and tailor our business model to the needs and issues of global society.
In contrast, Japan is one step ahead of other countries in addressing issues such as an aging population and a demographic shift. This provides an opportunity for Japanese companies to embrace a global perspective and improve upon the existing solutions which were created to resolve domestic issues. This will enable us to take the lead in global society, as well as in each individual market. We have far more experience in helping the society globally than we realize.
We hope to build and experience a Japanese society that can contribute globally, which is also a source of pride for our future generations. As a professional services firm, EY is committed to embracing its purpose of Building a better working world. We will work with our clients to think about which long-term values they should provide to society and how to help them to achieve this. We can do this by leveraging the diverse viewpoints within EY's extensive global network alongside cutting-edge technology. This is how we can support our clients in answering the questions and solving the issues faced today and in the future.