CEO agenda

Learn how Chief Executives should rethink strategies, put people at the center of business transformation and focus on creating long-term value for all stakeholders.
Reframe your future
Talk to us about how to reimagine your strategy and realize your transformation plans.

Beyond the pandemic, CEOs need to reshape their portfolios, reimagine their ecosystem and reinvent themselves for a better future. Designing and delivering a strategy to optimize value for all stakeholders has never been more challenging. Executives must take bold actions to enhance their growth opportunities and reframe their futures.

Case studies

How Baterias Moura enabled success through succession

Family Enterprise case study: How Baterias Moura enabled success through succession. Learn more.

Helping the next generation sustain an entrepreneurial spirit

The Rigby Group brought EY teams on board to optimize their “buy and build” strategy and expand their global leadership in technology. Learn more.

How carve-outs positioned an automotive giant for future growth

EY-Parthenon teams supported Daimler AG through strategic divestments and back-office transformation. Learn more.

How a cosmetics giant’s transformation strategy is unlocking value

Shiseido, the largest Japanese beauty company, is reimagining its functions, processes and systems to create a global operating model. Learn more.

Reframing the future of an iconic skiwear brand

EY-Parthenon helped BOGNER refinance, reshape and return to profitability in spite of the COVID-19 pandemic. Learn more.

How digital transformation opened new channels for growth

With help from EY professionals, Royal Caribbean’s digital-first approach is transforming their business and the cruising experience.

Fashioning a sustainable future for an online clothing retailer

EY-Parthenon has helped fashion retailer ASOS to identify opportunities to unlock value, making it more resilient and better prepared for the future. Learn more.

How the right buyer helped a family grow global plant-based food production

Innovation in plant-based meat could have a major role in promoting healthier food alternatives and sustainable environmental practices.

Why people and tech are the fuel for customer-centric transformation

The benefits of the major transformation program undertaken by TNB, while working with EY, could be achieved across many other sectors.

How blockchain helped a gaming platform become a game changer

Microsoft Xbox and EY implemented a transparent blockchain network so game publishers, creators and asset owners can focus on the future.

How harnessing technology at speed is creating an engaging fan experience

In just eight weeks, EY and Rock & Roll Hall of Fame created a digital platform to capture the votes of millions of fans.

How an acquisition helped Orifarm prepare a prescription for growth 

EY teams help founder-run Orifarm, a Danish pharmaceuticals company, embark on the path to transformation.

Case study: How a financial services firm built resilience amid geopolitical flux

EY-Parthenon teams helped a financial services firm analyze the financial consequences of regional political tensions. Learn more in this case study.

How a Nordic SaaS player unlocked potential in a global lockdown

A bold strategy and deep, multi-disciplined M&A experience turned “it can’t be done” into a sale that facilitated outstanding outcomes. Learn more.




    Strategy by EY-Parthenon

    Actionable strategies that drive value creation across all stakeholders in today’s complex business landscape.


    Our latest insights on strategy

    Why we need to rethink business models and how we create them

    Jeff Wray discusses the impact of escalating complexity on the business environment and its implications on business models. Listen to the podcast.

    19m 58s

    How GenAI will impact the labor market

    Learn about the expected impact of GenAI on the labor market by exploring our four key findings regarding GenAI use.

    Prepare now for the new era of selective globalization

    Exploring scenarios for the world in five years reveals divergent paths for geopolitics, economic policies and company strategies. Learn more.

    Catalyze economic growth through capital investment in GenAI

    Boost to global GDP growth from increased investment in GenAI R&D, infrastructure, software creation and company adoption will be significant. Learn more.

    Harness the productivity potential of GenAI

    Explore the likelihood of future substantial productivity gains from the use of generative AI across sectors. Learn more.

    Tech disruptions can inform the economic impact of AI

    Discover learnings from three key historical episodes of rapid technological change that may help predict the economic impact of AI.

    Strategies for successful corporate separations

    Gain competitive advantage with valuable insights from 160+ corporate separations, including spin offs, carve outs, optimal timing, and value maximization.

    The CEO Imperative: How mastering ecosystems transforms performance

    Read the EY Ecosystem Study, a first-of-its-kind deep dive into how ecosystem mastery leads to higher performance.

    How do you harness the power of people to double transformation success?

    Read about how EY and the University of Oxford explored the emotional cost of failed transformations and what it takes to get them right.

    How to factor geopolitics into technology strategy

    The EY-Parthenon CEO Imperative Study reveals a crucial gap in CEOs’ understanding of how geopolitical risks will impact their digital agendas. Learn more.


      Market disruption has accelerated transformation and forced CEOs to reimagine their business models. Business leaders that focus on putting people at the center of everything they do, deploying technology at speed and innovating at scale will do more than lead the market – they will reshape markets and become exponential value creators. These leaders take a future-back approach to optimize for today’s success and plan for tomorrow’s disruption.

      Our latest insights on transformation

      How do you harness the power of people to double transformation success?

      Read about how EY and the University of Oxford explored the emotional cost of failed transformations and what it takes to get them right.

        Transformation Realized

        Transforming businesses through the power of people, technology and innovation.

        Case studies

        How digital transformation opened new channels for growth

        With help from EY professionals, Royal Caribbean’s digital-first approach is transforming their business and the cruising experience.

        Fashioning a sustainable future for an online clothing retailer

        EY-Parthenon has helped fashion retailer ASOS to identify opportunities to unlock value, making it more resilient and better prepared for the future. Learn more.

        How the right buyer helped a family grow global plant-based food production

        Innovation in plant-based meat could have a major role in promoting healthier food alternatives and sustainable environmental practices.

        Why people and tech are the fuel for customer-centric transformation

        The benefits of the major transformation program undertaken by TNB, while working with EY, could be achieved across many other sectors.

        How blockchain helped a gaming platform become a game changer

        Microsoft Xbox and EY implemented a transparent blockchain network so game publishers, creators and asset owners can focus on the future.

        How harnessing technology at speed is creating an engaging fan experience

        In just eight weeks, EY and Rock & Roll Hall of Fame created a digital platform to capture the votes of millions of fans.

          In the face of the disruptive forces changing the working world, organizations need to become much more adaptable to rapid change — and they need their people to be flexible and agile to match, at a time when it’s getting harder to source, manage, motivate and retain talent while controlling costs.

          Our latest insights on workforce issues

            Case studies

            How digital transformation opened new channels for growth

            With help from EY professionals, Royal Caribbean’s digital-first approach is transforming their business and the cruising experience.

            Fashioning a sustainable future for an online clothing retailer

            EY-Parthenon has helped fashion retailer ASOS to identify opportunities to unlock value, making it more resilient and better prepared for the future. Learn more.

            How the right buyer helped a family grow global plant-based food production

            Innovation in plant-based meat could have a major role in promoting healthier food alternatives and sustainable environmental practices.

            Why people and tech are the fuel for customer-centric transformation

            The benefits of the major transformation program undertaken by TNB, while working with EY, could be achieved across many other sectors.

            How blockchain helped a gaming platform become a game changer

            Microsoft Xbox and EY implemented a transparent blockchain network so game publishers, creators and asset owners can focus on the future.

            How harnessing technology at speed is creating an engaging fan experience

            In just eight weeks, EY and Rock & Roll Hall of Fame created a digital platform to capture the votes of millions of fans.

              Today, societies demand greater responsibility from the organizations they work for, buy from and invest in. CEOs that anchor their strategies to a meaningful purpose, with a focus on creating long-term, sustainable impact across stakeholders, are best positioned to benefit from, demonstrate and measure the value they create.

              Our latest insights on sustainable long-term value creation

              How can you put regeneration at the heart of creating value?

              Stakeholders are challenging businesses to go further, faster in their efforts to be more sustainable. Read more.

              Short-term steps for long-term value: the impact of ESG ratings on TSR

              Insurers need to shape clear narratives about their ESG efforts to share with investors and analysts and identify appropriate metrics to track progress.

              Will there be a ‘next’ if corporate governance is focused on the ‘now’?

              A new survey of European business leaders shows renewed corporate governance as key to long-term value over short-term pressures.

              How common metrics can drive long-term value creation

              World Economic Forum’s International Business Council (WEF-IBC) metrics for sustainable value creation. Learn what every leader needs to know.

              Why sustainability has become a corporate imperative

              Greenwashing won’t wash, but organizations can embrace five essential strategies to help them succeed.

                EY is going carbon negative

                To help build a better working world, EY will be carbon negative in 2021 and net zero in 2025.

                Case studies

                How digital transformation opened new channels for growth

                With help from EY professionals, Royal Caribbean’s digital-first approach is transforming their business and the cruising experience.

                Fashioning a sustainable future for an online clothing retailer

                EY-Parthenon has helped fashion retailer ASOS to identify opportunities to unlock value, making it more resilient and better prepared for the future. Learn more.

                How the right buyer helped a family grow global plant-based food production

                Innovation in plant-based meat could have a major role in promoting healthier food alternatives and sustainable environmental practices.

                Why people and tech are the fuel for customer-centric transformation

                The benefits of the major transformation program undertaken by TNB, while working with EY, could be achieved across many other sectors.

                How blockchain helped a gaming platform become a game changer

                Microsoft Xbox and EY implemented a transparent blockchain network so game publishers, creators and asset owners can focus on the future.

                How harnessing technology at speed is creating an engaging fan experience

                In just eight weeks, EY and Rock & Roll Hall of Fame created a digital platform to capture the votes of millions of fans.

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