Geostrategy

Geopolitics affects every global organization. To thrive in today’s changing world, businesses need a geostrategy.

The elevated level of geopolitical risk is creating both challenges and opportunities for global organizations. How these disruptions affect a company will depend on its geographic footprint, industry, size and other characteristics.

It is not enough for executives to understand that political risks exist or are likely to manifest in the coming years. They must map the impact of political risks across their company’s activities to better anticipate and prepare for potential disruptions — reducing their impact and adjusting strategy accordingly.

Successfully navigating this era of heightened geopolitical complexity requires designing and implementing a geostrategy — the broad and cross-functional integration of political risk management into broader risk management, strategy and governance.

Geostrategy

Navigating uncertainties: how to turn uncertainties into future opportunities

Although crisis and unwelcome change are never desirable, they can create space for new opportunities. When the answer is unknown and the situation painful or uncomfortable, there is a new stimulus for change and greater latitude for innovation and new problem-solving approaches.

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The five habits of successful Geostrategists

EY-Parthenon Geostrategic Business Group

The Geostrategic Business Group can help translate geopolitical insights into business strategy to help manage political risk. Find out how.

Service Leader

Dr. Susanne Weissbäcker
Partner, HS&W Sector Leader Switzerland | EY Parthenon Switzerland

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The team

Dr. Susanne Weissbäcker

Partner, HS&W Sector Leader Switzerland | EY Parthenon Switzerland

Strategy Partner in Health & Life Sciences. Health and outdoor enthusiast. Passionate about connecting with people and driving impact.

Zurich, Switzerland

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