EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients.
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Consumer Products & Retail
As consumer demands evolve, consumer packaged goods (CPG) companies and retailers must find the right balance between success today and growth tomorrow.
Our latest thinking
Rethink customer experience as human experience
Technology will transform customer experience. Competitive differentiation will come from connecting to what is essentially human. Learn more.
How to reach the independent consumer: the art of persuasion
Consumer products companies and retailers must find better ways to influence and engage the independent consumer. Learn more.
How to balance the CPG, retail and consumer relationship
Why the changing dynamic in the CPG and retail relationship, means consumer-centricity is more important than ever to stay relevant. Find out more.
How GenAI changes the way CPG and retail operate — and consumers too
As generative AI for business takes-off so do generative AI business use cases for retail and CPG. But GenAI will change consumer behavior too. Learn more.
EY Future Consumer Index: when talk turns into action, be set for change
Climate change is becoming a growing reality for people around the world, and disrupting ingrained consumption habits. Learn more.
If you could meet tomorrow’s consumers today, what would you ask?
Using generative AI personas to bring to life tomorrow’s consumers today, we’re helping businesses shape preferable futures and stay relevant. Find out more.
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How EY can help
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EY Supply Chain Intelligence Platform, our cloud-based optimization platform, simplifies the complexities of supply chain management. Learn more.
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EY and P&G help organizations attain higher levels of manufacturing performance.
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EY-Parthenon teams can help your business identify and implement consumer strategies relevant now as well as in the future. Find out more.
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Our EY and Adobe teams bring together strategy, design, infrastructure and insight to help businesses drive growth. Learn more.
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Revenue growth management consulting helps consumer goods companies transform pricing and trade promotion to deliver strategic sales growth. Find out how.
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The EY Customer Experience solution can help your business integrate CX programs that help deliver sustainable long-term value. Discover more.
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Our case studies
How GenAI is empowering talent at a PE-backed consumer brand
By using GenAI to remove routine tasks, a global consumer brand is harnessing the creativity of its employees and utilizing their time better.
How a cosmetics giant’s transformation strategy is unlocking value
Shiseido, the largest Japanese beauty company, is reimagining its functions, processes and systems to create a global operating model. Learn more.
Reframing the future of an iconic skiwear brand
EY-Parthenon helped BOGNER return to profitability in spite of the COVID-19 pandemic. Learn more.
How Wawa is catering to customers with new convenient offerings
Wawa implements new technologies, keeping customers at the center of its offerings. Learn more in this case study.
Realizing Carrier Residential’s e-commerce ambitions
Learn how the EY teams and Shopify helped an e-commerce business redesign their distribution model.
How to launch a sustainable direct-to-consumer business in no time
The Innovation and Experience Design practice at EY helped a Swiss cooperative identify a market niche and launch an entirely new business. Learn more.
How to use real-time data to mine better insights
Learn how a leader in the food and beverage industry is harnessing the power of information to prepare for what comes next