EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients.
Select your location
Local sites
Office
London, United Kingdom
Adrian leads the development of insights covering the technology, media and telecommunications sectors as part of the EY Knowledge team. An experienced commentator on industry dynamics and organizational strategy, he is passionate about how new forms of connectivity can positively shape the digital society.
Before joining EY, Adrian worked in analyst roles at various business intelligence providers, having begun his career in market research. He also established a music recording and events business, building on his personal interests.
Adrian earned a bachelor’s degree in English Language and Literature from the University of Oxford.
How Adrian is building a better working world
Adrian believes that digital infrastructure is a key foundation for building a better working world. He is particularly interested in using his telecommunications and technology sector expertise to help client companies understand how concepts such as 5G, Internet of Things and the platform economy can deliver real-world benefits to businesses and consumers alike.
Our latest thinking
How will you stand out in today’s crowded digital home market?
To succeed in the fast-evolving digital home, providers must differentiate themselves in the eyes of their target consumers. Here’s how.
30 Oct 2024
Cédric Foray
Are leaders ready for the telco of tomorrow?
To thrive in the future, telcos must seek differentiators beyond network quality, and adapt to changing ecosystems and market structures.
17 Jul 2024
Adrian Baschnonga
How can you realize the promise of transformational technologies?
The enterprise opportunity to deploy new technologies is vast, but CIOs must adapt digital transformation principles to maximize value. Read more.
09 Feb 2024
Tom Loozen
Top 10 risks for telecommunications in 2024
As telecom operators continue to navigate a complex and shifting global industry landscape, we examine the top 10 risks they face. Learn more.
30 Nov 2023
Tom Loozen
Is the digital home immune to the cost-of-living crisis?
Despite financial pressures, few households are economizing on digital home services. Read more.
14 Sep 2023
Adrian Baschnonga
The CIO Imperative: How emerging tech can accelerate a path to sustainability
Enterprises are increasingly looking to leverage new technologies like 5G and IoT to deliver their ESG goals. Learn more.
15 Feb 2023
Tom Loozen
Seven ways telecom operators can power the metaverse
For telecom operators, the metaverse presents two distinct roles: an ecosystem for them to participate in and an ecosystem for them to enable. Read more.
10 May 2022
Tom Loozen