Strategy by EY-Parthenon

In today’s fast-paced world, C-suite and business leaders must truly be effective at driving value creation across their organization.

EY-Parthenon is a transformative strategy and transactions consultancy that provides real-world value: solutions that work in practice not just on paper.

Setting and executing a strategy to create and optimize value for all stakeholders has never been more challenging. CEOs need to consider and take bold and transformative steps such as setting strategic directives in light of radically shifting customer and market dynamics, leading disruptive innovation in their sector, pursuing and optimizing inorganic growth strategies, defining and implementing organic growth strategies and embedding sustainability into their business model.

With more than 25,000+ strategy professionals in more than 150 countries, we have reimagined strategy to work in an increasingly complex world. EY-Parthenon professionals continually answer the “What?” and the “How?” questions on the CEO agenda to help achieve their strategic objectives and shape their future with confidence. 


Our latest thinking

Transact to transform: How a human focus can unlock deal value

Transactions which have a bold vision, prioritize the workforce and set conditions to navigate hurdles are more likely to transform a business. Learn more.

27 Jan 2025 Liz Fealy + 2

Top 10 geopolitical developments for 2024

An even more complex geopolitical environment is on the horizon. Learn how businesses need to innovate and adapt their strategies to stay ahead.

12 Dec 2023 Courtney Rickert McCaffrey + 2

How strategic use of an AI maturity model can maximize GenAI ROI 

Explore the realm of Generative AI use cases.

18 Jun 2024 Holger Fehlbier

How a top-down holistic strategy can maximize GenAI ROI

Explore how companies that put strategy first by applying a holistic Generative AI maturity model for AI adoption will be positioned to unlock greater ROI.

18 Jun 2024 Behnaz Saboonchi

Geostrategic Analysis: March 2025 edition

Read the March 2025 Geostrategic Analysis for our take on geopolitical developments and the impact of these political risks on international business.

14 Mar 2025 Oliver Jones + 1

How the drivers of private equity value creation are changing

Discover the five key drivers in private equity value creation in uncertain markets.

08 May 2024 Bridget Walsh + 3

How GenAI will impact the labor market

Learn about the expected impact of GenAI on the labor market by exploring our four key findings regarding GenAI use.

15 Apr 2024

Prepare now for the new era of selective globalization

Exploring scenarios for the world in five years reveals divergent paths for geopolitics, economic policies and company strategies. Learn more.

27 Mar 2024 Oliver Jones + 2

Harness the productivity potential of GenAI

Explore the likelihood of future substantial productivity gains from the use of generative AI across sectors. Learn more.

22 Mar 2024 Lydia Boussour

Catalyze economic growth through capital investment in GenAI

Boost to global GDP growth from increased investment in GenAI R&D, infrastructure, software creation and company adoption will be significant. Learn more.

22 Mar 2024 Gregory Daco

Tech disruptions can inform the economic impact of AI

Discover learnings from three key historical episodes of rapid technological change that may help predict the economic impact of AI.

29 Feb 2024 Lydia Boussour

How a cosmetics giant’s transformation strategy is unlocking value

Shiseido, the largest Japanese beauty company, is reimagining its functions, processes and systems to create a global operating model. Learn more.

13 Sep 2023 Nobuko Kobayashi + 3

Why a level head is needed to deal with geopolitical risk

Understanding your company’s political risk profile is necessary to set global strategy. It’s time to shore up any gaps in political risk exposure. Learn more.

23 Aug 2023 Courtney Rickert McCaffrey + 1

Reframing the future of an iconic skiwear brand

EY-Parthenon helped BOGNER refinance, reshape and return to profitability in spite of the COVID-19 pandemic. Learn more.

26 Apr 2023 Falco Weidemeyer

    Our EY-Parthenon team


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