Techathon 4.0

Problem Statement 4: Retail

Enhancing Retail Experiences with Generative AI: Predictive Analytics and Personalized Recommendations.

Krishna runs a shop in Delhi’s bustling market, Janpath. While his business seems to be gradually stabilising, however, the pace remains slow given the immensely competitive market. Krishna is struggling to connect with the right suppliers and distributer, keep costs low and provide a good customer experience. He fears losing his customers and business.  

Student’s challenge: Develop an app or a solution that leverages Gen AI to enhance customer experiences, optimize inventory management and provide personalized recommendations. Teams may propose AI-driven demand forecasting, virtual try-on solutions, personalized shopping assistants or dynamic pricing algorithms. 


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