Consumer goods

EY’s supply chain practice has successfully implemented 50+ transformation engagements in consumer packaged goods (CPG) domain. Asterisk solution has been a differentiator through its unique and industry specific features.


Features

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Micro-segmented strategy

A one-click classification framework utilizing a nine-box model that operates at various levels of granularity or units of measurement, enabling efficient customer-level tagging for prioritizing production, along with an automated micro-segmentation model for accurate forecasting.

AI/ML based demand sensing and collaboration

A feature-rich forecasting framework with short-term, mid-term, and long-term prediction capabilities, equipped with a data scientist-friendly feature modeler. The framework includes micro market and channel-level forecasting, ready-to-use pipelines for incorporating relevant external drivers, integration of trade and consumer promotions into the forecasting process, forecasting support for New Product Introductions (NPIs), consensus-based planning to align sales targets, and exception-based tracking for effective performance monitoring.

Assessing supply chain readiness

Identification of constraints across a wide range of stakeholders and time horizons, considering the dynamic nature of production scheduling that balances the need for speed with manufacturing efficiency requirements and financial objectives.

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Agility of response

Leveraging the power of the Theory of Constraints (TOC++) enhanced with cutting-edge AI/ML capabilities, incorporating a proprietary MEIO (Multi-Echelon Inventory Optimization) methodology strikes a balance between minimizing loss of sales and optimizing customer service. A seamlessly synchronized order orchestration ecosystem is integrated into the platform to enable exceptional execution excellence in supply chain operations.

Optimized truck filling

A fully-integrated and comprehensive Truck Load Optimizer designed to cater to various business scenarios in the consumer packaged goods (CPG) industry. The optimizer employs real-time self-adjusting optimization algorithms that adapt to actual truck deviations, ensuring efficient load planning and optimization on-the-go.

Predictive and prescriptive decision making

A dynamic system provides real-time computation of business impact metrics tailored to different roles, encompassing both current and predictive insights. The system employs Root Cause Analysis (RCA) decision trees to accurately identify and assign accountability for critical issues and generates priority reports highlights actionable areas for timely action.

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Preparing for multiple futures

A comprehensive scenario planning capability that enhances organizational agility by allowing proactive analysis of various business scenarios. The system provides end-to-end visibility of the supply chain through a digital twin, enabling real-time monitoring and analysis of operational performance.

EXIM

A comprehensive end-to-end visibility solution that caters to both internal and external stakeholders, providing business-to-business (B2B) customers with an e-commerce-like experience. The system enables seamless visibility across the entire supply chain, encompassing aspects such as supply chain planning, logistics, taxation, and execution of import and export (EXIM) processes.