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EY Future Consumer Index
Disruptive forces are transforming consumer behaviors. What do they value? What will it take to serve them? How will your business adapt?
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Global perspectives
If you could meet tomorrow’s consumers today, what would you ask?
Using generative AI personas to bring to life tomorrow’s consumers today, we’re helping businesses shape preferable futures and stay relevant. Find out more.
EY Future Consumer Index: when talk turns into action, be set for change
Climate change is becoming a growing reality for people around the world, and disrupting ingrained consumption habits. Learn more.
How to serve consumers who rely on tech, but don’t trust tech
Our global research shows how digital is transforming the consumer and why relationships shaped by trust, respect and value are critical. Learn more.
Future Consumer Index: Five consumer types you need to understand
The 11th wave of the global study explores the emerging priorities that will shape future consumption patterns. Learn more.
Future Consumer Index: In crisis, but in control
Many consumers are responding to a world in crisis by using the values and behaviors they learned during the pandemic. Learn more.
The CEO Imperative: Make sustainability accessible to the consumer
The EY Future Consumer Index finds more people want to make sustainable choices, if they can. Five strategies will help CEOs meet the demand. Learn more.
How to balance the CPG, retail and consumer relationship
Why the changing dynamic in the CPG and retail relationship, means consumer-centricity is more important than ever to stay relevant. Find out more.
How to reach the independent consumer: the art of persuasion
Consumer products companies and retailers must find better ways to influence and engage the independent consumer. Learn more.
Geographic perspectives
How EY can Help
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Discover how EY's customer engagement services can help your business improve sales & service productivity as well as maximize return on marketing spend.
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EY and P&G help organizations attain higher levels of manufacturing performance.
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EY’s Direct to Consumer for Consumer Products, can help your business meet the changing needs of consumers. Find out how.
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Discover how EY's supply chain team can help your business redefine its end-to-end supply chain and operations to support your enterprise objectives.
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Discover how EY's risk transformation team can help Boards and CxOs build agile and risk-aware organizations that make better decisions.
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Amongst growing disruption, increased complexity and heightened employee expectations, new approaches to change management can drive improved transformation outcomes.
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