EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients.
Select your location
Local sites
Daniel Servitje Montull
EY World Entrepreneur Of The Year™ 2025 finalist, Mexico
Executive Chair of Grupo Bimbo
Daniel Servitje is emphasizing ethical leadership at the largest bakery company in the world.
With Daniel Servitje at the helm, Grupo Bimbo is baking a better world one loaf at a time. Daniel, whose father founded the company in 1945, has been part of the family business for over four decades. Rising through the ranks over the years, he has led the company to exponential growth across the Americas, Europe, Asia and Africa.
Daniel has driven and sustained Grupo Bimbo through strategic market expansion, strong financial performance, new product development, talent investment and a culture of innovation. He transformed what was a predominantly Mexican company into the largest bakery company in the world and one of the top 10 companies in the food and beverages industry.
His recipe for success goes beyond profit margins. Daniel’s value-driven leadership emphasizes ethical practices and social responsibility, based on the ethos of the company’s founders: building a sustainable, highly productive and deeply humane company. Grupo Bimbo’s 152,000 associates deliver not just baked goods, but also nourishment for communities. Recognized as one of the most ethical and impactful corporations across 35 countries, the company balances economic growth with sustainability.
Daniel comes from a family of entrepreneurs who instilled in him the belief that business success depends on hard work, product excellence and respect for the people behind it. His journey exemplifies how a a commitment to core values can result in both economic success and meaningful social impact.
When guided by purpose, technology becomes a powerful tool to heal our planet and help us produce the quality food that every person deserves for a happy and fulfilling life. Technology can and must indeed help us nourish a better world.