EY unveils GenAI insights platform ‘EY Competitive Edge,’ expands Alliance with Microsoft

• Proprietary one-stop platform helps EY teams and clients generate tailored insights from millions of data sources
• Potential to revolutionize transaction analysis and how teams conduct deals at pace
• Cloud-based platform integrates award-winning EY.ai ecosystem with Microsoft Azure solutions for leading-class user experience

The EY organization announces the launch of “EY Competitive Edge,” a proprietary intelligence cloud-based platform that generates real-time tailored insights on markets, companies and sectors at pace. The platform is designed to transform the landscape of strategic decision-making by harnessing the power of multiple sources of data and the latest generative AI (GenAI) technology to help deliver deep insights to EY teams and clients.

Drawing from an extensive knowledge base, EY Competitive Edge integrates EY proprietary intellectual property with a vast array of external data sources including credible external databases, company reports and publicly available information in real-time. The result is an expansive layer of data and real-time insights that better equips EY teams with the ability to provide clients with precise solutions tailored to their strategic needs with remarkable efficiency.

Tony Qui, EY Global Strategy and Transactions, Chief Innovation Officer, says:

“In today’s complex business landscape, organizations and leaders need to navigate multiple layers of data to drive agile and confident decision-making. EY Competitive Edge helps clients do just that, offering the opportunity to collate, explore and interrogate a rich set of data and insights, and make better, more informed organic and inorganic strategic decisions. EY Competitive Edge reflects a continued commitment to provide innovative solutions that help clients stay at the forefront of technology to gain competitive advantage.”

At the heart of the platform is a sophisticated AI-driven engine, which integrates Microsoft's leading-edge GenAI technologies augmented by their exclusive algorithms. Leveraging Microsoft’s Azure OpenAI, AI Search and Azure Cosmos DB, the platform enhances data harmonization and powers sector-specific data querying, leading to rapid and highly relevant insights. The platform's user-friendly, chat-style interface allows for intuitive data interaction.

EY Competitive Edge also leverages the award-winning EY.ai unifying platform, which includes Microsoft's suite of tools in its technology stack, further helping to enhance data management capabilities. EY.ai powers a multitude of strategic applications such as target screening, company and customer insights, competitor analysis and market/sector assessments, all designed to provide clients with a competitive advantage.

Lydia Smyers, Vice President, Northeast US, Americas Enterprise, Microsoft, says:

“Today’s announcement marks another milestone in our longstanding relationship with the EY organization. The collaboration is a powerful combination of the EY organization’s industry-leading capabilities and Microsoft's advanced data and AI platforms. Together, we are helping businesses to leverage deep insights that drive innovation and strategic growth.”

The platform's database is expansive, encompassing more than 26m company profiles, 2.1m transactions and more than 325,000 company reports. It also keeps a pulse on the market by monitoring 677m news articles. EY Competitive Edge is further enriched by EY proprietary thought leadership, surveys and interviews from across 140 countries, helping to ensure a more comprehensive and robust analytical tool.

Andrea Guerzoni, EY Global Vice Chair – Strategy and Transactions, says:

“EY Competitive Edge supports front-end strategic discussions with clients across all aspects of their growth strategy. In a merger and acquisition (M&A) scenario it helps clients to process vast amounts of data – from newsfeeds to real-time investments – to uncover insights that help narrow down potential acquisition targets. Used in tandem with other EY M&A technologies, it could help transform the deal process – from strategy to execution.”

EY Competitive Edge complements upgrades made to other EY platforms: EY Diligence Edge and EY Capital Edge, which have been deployed by more than 10,000 clients across the globe. Combined, the three  platforms provide AI-supported insights – from front-end strategy and deal sourcing to due diligence to post-merger integration.

Visit ey.com for more information on EY Connected Capital Technologies and EY Competitive Edge.

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Notes to editors

About EY

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