The challenges of a successful portfolio migration
Despite these benefits, many life insurers remain wary of portfolio migrations. The complexity of data migration is often one of the biggest challenges. Data migration refers to transferring data to ensure that business processes remain uninterrupted and contractual obligations to customers are guaranteed.
The key to a smooth transformation is to have a thorough understanding of the main challenges, which include:
Lack of data knowledge
Legacy systems often contain inconsistent or incomplete data or a lack of knowledge within the firm about the data structure of historical applications. Therefore, it is essential to focus on the minimum data set required to ensure contractual agreements. This approach facilitates migration significantly. Too often, business tends to migrate too much data from the legacy system to the new one. Instead, one should focus on migrating the minimum amount needed to proceed, and non-key data should be archived.
Complexity of business processes and life insurance products
Over time, business processes are often stacked upon one another. Specific discounts for certain target groups or unique procedures for historical customers are only a few examples of this. It must be evaluated whether these processes still provide added value. Instead of adapting the target system to existing processes, it is recommended to re-design these processes in line with the target policy administration system.
Additionally, Belgian life insurance products are very complex as often many different versions exist. In most cases, a product rationalization could simplify the migration significantly. If required, a commercial migration can be applied, where products are surrendered by the insurer or changed without compromising contractual obligations. A cost-benefit analysis per product can assist in this.
Business continuity
The continuity of customer-facing and regulatory processes is crucial for a smooth migration. A clear plan that ensures continuity for each end-to-end process is essential. The focus should be on minimal disruption and preventing backlogs as a result of the migration.
Change management
Employees need to be guided through the transition to new systems, with attention to resistance and adaptation. Building trust in the new system is crucial in this regard.