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Joel is a digital executive with over 20 years of experience leading programs that build and leverage analytics, marketing technology and data platforms to drive customer experience, marketing and e-commerce performance.
Prior to EY, Joel led digital programs for Fortune 50 technology companies and managed technology consulting services for a boutique consultancy which was later acquired by EY.
Joel’s latest thinking
How modern data management helps organizations unlock deeper insights
Leverage the latest technology to drive better regulatory compliance and B2B insights.
08 Oct 2021
Cecilie Burleson
How next-gen data management enables a 360-degree view of B2B customers
Unified customer profiles enable real-time insights to support the hyper-personalized experiences customers expect.
29 Sept 2021
Cecilie Burleson
How to demonstrate marketing impact on sales by eliminating data silos
Learn how data-driven B2B sales insights help break down silos and shine a light on marketing impact.
20 Sept 2021
Joel Wright
Five steps to enhance B2B customer relationships
B2B organizations can transform the customer experience and drive greater value by using the latest technologies and digital strategies.
14 Sept 2021
Joel Wright