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Catherine Price-Ackers has a decade of experience in market and social research, uncovering strategic customer insights. Her adept use of both traditional and advanced research methodologies allows her to provide a deep understanding of consumer behaviour and market dynamics. Catherine's work is integral to businesses that rely on her comprehensive analyses to shape their marketing strategies, innovate products and enhance customer experiences.
Catherine is involved in the Future Consumer Index, a flagship thought leadership research. Exemplifying a commitment to staying at the forefront of customer and citizen sentiment in Australia and globally. Recently, Catherine has embraced AI-driven research methods, elevating the capacity to deliver precise and predictive market insights. She has a keen interest in marrying technology with traditional research techniques to help steer organisations through the ever-changing landscape of customer preferences and insights.
How is Catherine building a better working world?
I am motivated to build a better world by bringing to life citizen and customer voices for clients to guide organisational strategies and create a better future. By leveraging both traditional and innovative research methodologies, including AI-driven techniques, I provide precise and predictive insights that help organisations navigate the evolving landscape of customer needs, preferences, and market dynamics. My commitment to understanding and amplifying these voices ensures that businesses can make informed decisions, innovate effectively, and enhance customer experiences