Consumer Products & Retail

As consumer demands evolve, consumer packaged goods (CPG) companies and retailers must find the right balance between success today and growth tomorrow.

Consumer Products

Explore tailored insights that can help CP companies create a new relationship with the changing consumer.

Retail

Retailers deliver customer-centric value propositions – by finding the right mix of invisibility, indispensability and intimacy.

Our latest thinking

Optimizing business costs for high CPG growth: A strategic approach

CPG leaders can make targeted cost cuts to build resilience, navigate economic realities and ensure future brand growth. Read to learn more.

EY Future Consumer Index: when talk turns into action, be set for change

Climate change is becoming a growing reality for people around the world, and disrupting ingrained consumption habits. Learn more.

If you could meet tomorrow’s consumers today, what would you ask?

Using generative AI personas to bring to life tomorrow’s consumers today, we’re helping businesses shape preferable futures and stay relevant. Find out more.


    EY Future Consumer Index

    Disruptive forces are transforming consumer behaviors. What do they value? What will it take to serve them? How will CPG and retail businesses adapt?

    Sustainability insights for CPG and retail

    Consumer-facing companies have an unprecedented opportunity to shape a sustainable future. How can they seize it?



    Our case studies

    How GenAI is empowering talent at a PE-backed consumer brand

    By using GenAI to remove routine tasks, a global consumer brand is harnessing the creativity of its employees and utilizing their time better.

    How a cosmetics giant’s transformation strategy is unlocking value

    Shiseido, the largest Japanese beauty company, is reimagining its functions, processes and systems to create a global operating model. Learn more.

    Reframing the future of an iconic skiwear brand

    EY-Parthenon helped BOGNER refinance, reshape and return to profitability in spite of the COVID-19 pandemic. Learn more.

    How Wawa is catering to customers with new convenient offerings

    Wawa implements new technologies, keeping customers at the center of its offerings. Learn more in this case study.

    Realizing Carrier Residential’s e-commerce ambitions

    Learn how the EY teams and Shopify helped an e-commerce business redesign their distribution model.

    How to launch a sustainable direct-to-consumer business in no time

    The Innovation and Experience Design practice at EY helped a Swiss cooperative identify a market niche and launch an entirely new business. Learn more.

    How to use real-time data to mine better insights

    Learn how a leader in the food and beverage industry is harnessing the power of information to prepare for what comes next

    How JUMBO Seafood is paving the way to international growth

    JUMBO Seafood applied the EY 7 Drivers of Growth framework to fulfill its ambition of bringing Singapore-style food to diners around the world.

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