How the economics of cycling creates long-term value
In this DoubleShift webcast, EY teams discuss La Vuelta a España and its relation to IoT and data implementations.
EY teams are working with a consortium of world tour, professional cycling teams, to transform the commercial model of the sport with digital, data and technology.
In this DoubleShift webcast, EY teams discuss La Vuelta a España and how the economics of cycling leads to conversations about the monetization of the sport and the creation of long-term value for their fans through IoT and data implementations.
In addition, DoubleShift talks business with perspectives from "inside the sport" on topics such as:
- Sustainability
- Innovation
- Leadership
- Teaming
In this webcast, join the DoubleShift team as they continue this year’s journey with the Spanish Vuelta.
Photo credit: BettiniPhoto©2021/ SprintCyclingAgency
