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Greg is the EY Global Power & Utilities Customer Experience Transformation Leader. He works with energy retailers as they navigate the changing energy industry, helping to build innovative strategies that seize the opportunities of transformation.
With 30 years of experience in energy, Greg brings diverse capabilities, including retail strategy, sales and marketing, technology, analytics and organizational change. He’s helped energy retailers develop new products and services for residential and commercial customers to retain and grow profitable market share. Based in the US, Greg has also worked across the UK, Europe, Asia and Oceania.
Greg is recognized as one of Consulting Magazine’s Top 25 Consultants for Excellence in Energy and has several US patents in energy efficiency and demand management analytics. He is on the faculty at the Energy Executive Course, which is sponsored by the University of Idaho.
Greg has a Bachelor of Science in Business Administration from the University of Wyoming.
Greg's latest thinking
Moving energy consumers from interest to action
Consumers are more interested than ever in clean energy options but 70% say they won’t spend more of their time or money to take action. Read more.
08 Feb 2024
Greg Guthridge
Wavering confidence could stall the energy transition
The Energy Consumer Confidence Index reveals that the impact of the energy transition is hitting home. Discover more.
24 Apr 2023
Greg Guthridge
Energy providers can guide consumers in the transition
Energy is now a personal priority for consumers, with big implications for energy providers that risk being left behind. Discover more.
29 Nov 2022
Greg Guthridge
As consumers lead the way, how can energy providers light the path?
The rise of the “omnisumer” gives energy providers an opportunity to differentiate by creating a seamless, sophisticated customer experience. Find out more.
20 Oct 2021
Greg Guthridge